Tech Debates


SEO vs. SEM

  Most of the times both the terms are used interchangeably, which usually creates a lot of confusion. So before deciding which technique is more suitable for you, we need to have a clear understanding of the differences between the two of them.   What is SEO?   SEO is component of SEM. It is a marketing discipline focused on growing quantity and quality of traffic to your website in organic (non-paid) search engine results.  In other words, Search engine optimization is a methodology of strategies, techniques and tactics used to increase......

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